Why DUEL?

As a new brand, you’re entering the most competitive marketplace in history. We partner with you to arm you for the duels you face every day, from garnering attention to maintaining mental availability and mindshare. With DUEL® Creative in your corner, you’re armed for battle.

The structure of DUEL provides access to a vast network of creative and production experts highly skilled in establishing, building, or refreshing a brand.

Our global team members have worked with or inside category-leading companies such as Apple, Adidas, Amazon, Audi, Disney, DoorDash, Dropbox, GitLab, Google, Meta (aka Facebook), NBC, Nike, Porsche, Sony, Viacom, VMware, Vogue, and X (aka Twitter) to name but a few. Our vast network also taps current and former talent from leading agencies such as IDEO, Publicis Groupe, 72andSunny, Siegel+Gale, R/GA and TBWA\Chiat\Day. This allows your growth-stage brand to leverage the same creativity and design talent as the big companies, but in a much more efficient way.

Our creative director and co-founder, Tommy Pesavento, is a former advisory board member for AIGA, an Adobe Creative Jam Judge, and a member of Art Directors Club, The ONE Club for Creativity, and The Summit. With over 25 years in the field, Tommy has overseen the strategy and execution behind hundreds of brand identities, campaigns, websites, and brand plans for both public and private companies.

With our model, we tailor the skills and experience of each team we assemble to the unique needs of the client or company being served.

DUEL has offices and partners in Colorado, Los Angeles, Miami, and the San Francisco Bay Area.